Sneakerhead Riot at Milan’s OFF-WHITE x Nike Air Max 90 Launch

“Desert Ore” and “Black” versions of the Air Max 90

A lineup from the previous night devolved into chaos as NSS Magazine shared a video where young men were seen climbing the walls of the NikeLab space, which newly opened in 2016. Police can be seen in the video arriving on the scene to restore order. Depending on colorway, the “Desert Ore” and “Black” versions of the Air Max 90 collaboration are reselling for an average of $445 and $480 respectively, which makes the shoe enticing for those looking to make a profit.
Milano Today reported that police needed to break up scuffles between those outside the store, and it wasn’t the first time that OFF-WHITE x Nike releases had caused chaos outside of NikeLab Milan.

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